On Thursday evening, amid swirling speculation concerning the Brown University gunman, the network's Kaitlan Collins took to social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
While the network is hardly a impeccable news source, her message resonated to many. It remains one of the organizations where there exists fact-based and mostly reliable reporting – notably during fast-moving events such as the one developing in the vicinity of a New Hampshire storage facility.
An Uncertain State During a High-Stakes Battle
Yet the news network, now 45 years old, finds itself in a uncertain situation as two massive media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has become part of a high-stakes game of mergers and acquisitions, instead of as a question of what helps the information-seeking public.
“Here is one more case of the deep structural problems with roots in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a more important point.
“It is often framed as a financial tale with key players as the central actors, but there is very little discussion of the public interest,” Pickard added.
The Complicating Factor: The Former President
This situation is made more complex by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” antagonist.
Remember the cries of “CNN sucks!” at the president’s rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will protect him from criticism and scrutiny. That is part of why he seems to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to favor that suitor more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Future of Continued Turmoil
Significantly, if Netflix prevails, CNN and other cable outlets would first be spun off into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a secure position. That structure could position CNN for another sale. It never ends.
If you ask Timothy Wu, a lot of this is illegal, anyway. The influential voice of big tech’s dominance recently argued that anti-trust laws should prohibit both deals.
“Both acquisition attempts would be bad for the country, and both should be challenged by the government,” Wu argued.
The Bigger Challenge and a Potential Solution
Whatever happens in this situation, the underlying crisis persists.
“What we have now is a very system hostile to democracy, but we ought not succumb to learned helplessness,” Pickard said. Government actions – dating back to the 1930s and 1940s – helped to foster this overly commercial monster, and new policy decisions can address it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Change is a distant prospect now, but that is not to say it will be impossible forever.
Policies that bolster independent news organizations, aid local journalism, subsidize public media, and prohibit the concentration of media power in too few hands are not only possible – they are vital for a functioning democracy.
Regarding media ownership, bigger isn’t better. And news organizations like CNN must not be pawns in the latest acquisition battle.